Noble Biomaterials says its Ionic+ Botanical will “revolutionize” products by using antimicrobial and anti-odor treatments in fabrics. The launch expands Noble’s Ionic+ antimicrobial product portfolio.
This new formulation uses renewable citric acid technology, which is pending EPA approval, and is applied as a topical fabric finish. Ionic+ Botanical’s durability comes from using its advanced textile technology and is rated at 50 wash cycles.
“Ionic+ Botanical ticks many boxes that bio-based technologies in the market struggle to fill,” said Joel Furey, Founder and Chief Commercial Officer of Noble Biomaterials. “It’s difficult to meet EPA guidelines and maintain long-lasting performance. We have made a clear distinction here by developing the best botanical on the market to continue the strength of our Ionic+ technology.
Noble’s existing antimicrobial fabric technology, Ionic+ Mineral, uses positively charged silver ions to inhibit the growth of bacteria on soft surfaces. Silver metallized yarn and extruded silver-based yarn lead the antimicrobial fabric category with permanent technology that never washes out.
The genesis of Noble’s Ionic+ antimicrobial technology began 25 years ago with the development of X-Static yarns. Today, Noble supplements its Ionic+ Mineral permanent threads with a renewable topical fabric treatment.
“We work with our customers to customize their approach to building sustainable fabrics,” Furey said. “Our permanent mineral technology is used on products designed for long cycle life and extended life for re-commerce and technical performance. Our sustainable bio-based technology is applied to products that strive to reduce maintenance and conserve water and energy resources.
Prior to the pandemic, Noble saw growing demand for Ionic+ and antimicrobial fabrics in athletic apparel and healthcare. The company is currently developing Ionic + Botanical with select material development partners including Salomon, Crystal Denim and Trident.
“Our collaboration with Noble on Ionic+ allows Salomon products to be worn longer between washes, reducing the impact on water consumption,” said Tim Maud, Innovation Lab Manager at Salomon. “Using Noble’s bio-based odor control treatment ensures that our impact on the environment is reduced and the life cycle of our products is increased.”
Earlier this year, Crystal Denim has become the first apparel and denim manufacturer to partner with antimicrobial technology specialist Noble Biomaterials to apply the company’s new Ionic+ solutions to clothing.